Our Core Values

At Zeeland Lumber we live our core values every day with our customers and our teams. We serve our customers and communities with excellence and integrity in mind. We focus on offering value and partner with clients to provide customized solutions to help build their dreams. We Build.Trust.

Our Mission

To create exceptional value for all stakeholders by leveraging our unique culture, relationships, technology and diversity while making a positive impact on our communities, associates and environment.



Our Vision

To become the first true full-line dealer for all professional customer types while creating the most respected and admired company in building products distribution.



Our Core Values


We realize the value of our associates and partners and will treat them with integrity, candor and respect. We recognize that to truly be successful and provide our customers with world-class service, we must have satisfied associates. This, in turn, will breed customer loyalty.


Our vendors and customers will be treated with care and respect. We understand the value of these relationships and will treat them accordingly. This is a people and relationship business and our goal is to foster these partnerships and use them to enhance our successes.

Operational Excellence

Operational excellence is at the core of our customer value proposition. We will maximize the value we give to our customers, vendors and partners. By sharing best practices with all functional areas and across state boundaries, we will become the most profitable team in the industry.

Continuous Improvement

Our model is built on a foundation of efficiency and continuous improvement. By eliminating hierarchy within our organization, each of our companies will operate in the manner that best services the local customer base. We will not allow “better” to get in the way of “best” as we continuously improve operations, setting the standard for which our competition is judged.


We will empower our companies and associates to constantly improve. The foundation of this process is accountability and candor. Through commitment and determination, we will increase our value to our stakeholders and partners.

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